Salon Mentor SX-21Extreme Salon Business Building

  • Investment: £9,995

  • 12-Weekly Salon Building Mentor Calls

  • 12-Weeks Post Call Support

  • Payment P: 3 x equal plan available instalments of £997

  • Equivalent of – £33 A DAY, or half a hair client!

  • First access to Alan’s all-new and very powerful NEW SALON SAMPLER (more details to come)

The Salon Mentor Extreme 2017 is About To Change Everything For You

The next Salon Mentor Extreme 2017 begins on January 11th, 2017.

Salon Mentor Extreme 2017 – Early Draft Outline Below – Details To Be Added.

Our first meeting is face-to-face group meeting in Cheshire, England on January 11th 2017.

12-weeks on skype to follow.

All calls are recorded.

All calls are added to a support group for you.

There are Skype calls every week where you will be shown exactly how to put into action everything we cover. All calls are recorded and can be listened time and again after download.

1. STEP ONE: Leverage – Over 4 Weeks – GOAL – 30% INCREASE IN SALON TAKINGS

  • Includes Specialist Social Media Strategies and Step by step guide to growing clients with least effort – SOCIAL MEDIA LEVEL ONE

• How to get your investment back very fast!
• The most important blueprint ever for your salon
• The quick way to setting your first step salon goals
• How to get organised quickly
• How to get more focused using a simple trick
• How to plan your next 12 months
• How to super-plan your next 4-weeks
• Critical salon leadership made easy
• The easy way to get more clients
• The easy way to get more money
• How to use what you already have
• Plug the client losing holes in your salon fast
• The key to stabilizing your salon income and client numbers
• Fast-track column building and Guerrilla style
• Old school – Salon flyers and letters
• Core salon message & headlines for salon services
• Salon technology Vs. zero technology
• How to create offers, when to do offers
• Salon stack marketing 3-5 power tools for effective column building


2. STEP TWO: Growth – Over 4 Weeks – GOAL – 50% SUSTAINED INCREASE

• How to uncover and reveal at least 11 areas that will make your salon more money this week
• The easier way to put up prices and tell your clients
• How to structure your salon pricing system so you do less and your team do more
• The secret I used to get my salon colour sales as high as 73% of all clients
• How to make subtle changes in your salon that’ll increase your sales
• How to advertise and how to advertise for almost FREE
• The best way to advertise online (it isn’t what experts have been teaching you)
• How to triple your sales from the web
• Why you should and must use letters
• How to get your phone ringing off the hook
• The biggest trick to get your salon sales exploding
• How to get more than 91% of your clients back into your salon
• Guerrilla Marketing offline
• Guerrilla marketing online
• How to double the turnover from all of your stylists
• How to deal with stylist that wont follow your new direction
• The most important person in your salon that can triple your income in a single day


3. STEP THREE: Innovation – Over 4 Weeks – GOAL – 100% INCREASE IN SALON TAKINGS!

• The quick way to find new ideas and services for your salon
• How to be the only option in your town
• The secret to becoming a No.1 salon
• How to attract superstar stylists
• How to get your team NEVER to leave your salon
• The only way to create happy staff
• How to get your staff doing as you tell them
• How to truly manage your salon and your team using a simple and proven system
• 7 ways to innovate your salon
• How to launch new, profitable services clients will love
• Why you should look outside the industry for ideas
• Brand new specialist services and how to sell them
• How to pack out a column in 21 days
• How to fill columns in one day
• How to get off salon floor forever
• How to run your salon from a mobile phone
• The truth about computer systems and how to use them for massive sales
• Inspire and grow your team like you’d never believe possible
• How to negotiate with reps
• How to effectively brand your salon
• And more


  • 12 Weeks – 3 months group sessions
  • 3 step step-by-step program focussing on Leverage – Growth – Innovation
  • All sessions are recoded
  • Meeting places via Skype 7PM – 8.30PM on Mondays
  • Around the table Mentor meeting in Salon Punk Training Academy HQ (optional)

Frequently Asked Questions:

Q: Will you guide me what to do every week and I will have to do it my team member or myself?


Q: Will you help me write salon flyers and ads?

A: YES – we will help you create flyers, critique and test

Q: Is there an email support?

A: YES email and emergency phone support is available to all mentor members

Q: Do I have to have salon software?

A: No

Q: Do I have to change my salon software?

A: No

Q: I am not technically savvy, will this be a problem?

A: No technical skills are required.

Have more questions?

Give us a call or email info @ salonpunk (dot) com, call 01619288328


Creating Powerful BREAKTHROUGHS & MENTORING since 2004 – Working and Problem Solving Inside Salons Since 1982!


It’s 12-months from right now.

The time is the same, the date is the same but everything in your salon has changed. It’s just one year ahead from today.


This is a typical Salon Mentor session over at our HQ in Hale Cheshire. Carrie flew from Aberdeen.

You have all of your columns filled. Even the slow stylists and the graduates are busy. You have the ability to turn on salon clients and even turn them off when you are completely booked up.

Colour sales are high. Retail sales are booming. Premium services are increasing and have never been so good. Even better you now have the ability to turn off your new client tap when you simply cant take anymore.

And it gets even better. Now you have the freedom to stand back, come off your salon floor, take the lead and grow and salon empire rather than just another salon in another city doing the same old thing.

Exactly 12-months previously you were struggling. Despite having just one salon or even five salons you just couldn’t get the mix right which meant you were working harder than ever for less than ever. You even thought of giving it all up and doing something totally different. Not anymore.

You have the number one salon. You have the biggest salon. You have the best salon. You have the busiest salon and now you are even thinking about opening another whilst spending even less time on the shop floor.

I can help you have that and more.

A True Story – Caroline, Her Salon and The Mind-Blowing Results From Salon Mentor

One day I got a call from a salon owner in Scotland named Caroline Sanderson. Her salon after 8 years was on the brink of total collapse. She wanted out and needed advice to get out and make money on the way out.

Eventually, I agreed to fly up to Scotland to go over everything she was up to. The reality was it was a real salon disaster. She had lost all hope, all of her staff had again walked out. She had no top people, no salon starts, zero marketing and was taking no money at that point. The taxman wanted her closed due to unpaid debt.

Thankfully after reviewing everything over a week I put into place exactly what she had to do. Caroline applied everything I told her to do and di it really well.

The list of what I did for her salon was endless but here is a rough idea.

  • Showed her how to get top-flight stylists
  • Showed her how to price her service properly
  • How to control her staff and be fair with them
  • How to fill every column from morning until night
  • How to make sure any new staff would be fully booked before they arrive in her salon
  • How to make sure no salon time would be lost by staff booking in fake appointment
  • How to get cheap advertising
  • How to use the web to get clients
  • How to create effective salon marketing campaigns
  • How t use things like Facebook and other medias for maximum effect
  • How to track and measure everything for the best salon results
  • How to build a strong business that would become her towns No.1 salon so she could sell eventually
  • How to sell more services, colour, retail and more
  • And so much more.

She wrote this thank you email to me.

Alan has genius ideas that were so inspiring I didn’t take much time to get excited and start putting them into action”

I can hardly believe the change in not only my business but in ME. Alan’s strategies and advice with guidance and fun along the way took my business to 116% rise in one year. It would have been more but I had to make HUGE decisions along the way to create the salon of my dreams which meant having the confidence to make changes and get the people out who I knew deep down were not right for me and my business in the long term. I don’t know how long it would have taken me to make these changes without Alan’s support. With Alan’s support, I made the changes and overall growth of 116% in my salon.

I have taken what Alan has taught me with my own skills and knowledge and have not only taken my business to near full capacity but he have given me a better understanding of business and I am just about to launch 2-big projects out with the salon. I now have the confidence and knowledge to push my career forward and create the work life I wanted.

He has genius ideas that were so inspiring I didn’t take much time to get excited and start putting them into action. Anyone thinking of working with Alan I would say go for it. There’s absolutely no question It will change your life like it did mine.

Since working with Alan my life and salon have been transformed!

Her results speak for themselves …

  • I have 12 weeks Holiday Each Year
  • I work ONE Day a Week On The Salon Floor
  • Bought a new New Car
  • New Client Rate Up To 32%
  • Has: Rebooking from 15% to 180%
  • New Staff Applications Through The Roof
  • From Salon Zero To Number One in my City
  • Marketing Budget Reduced To Almost Zero
  • Ability To Fill Her Salon in Less Than An Hour
  • Number one Facebook Salon in her city
  • Mastered Facebook for Client Management
  • New Website On Page One of Google • Existing Stylists All Packed Out Everyday
  • Salon Services UP 105%
  • Salon Retail Sales UP 72%
  • Salon Expansion Despite High-Street Closures – Despite Client Rates Falling

Thank you Alan

Caroline Sanderson, Ego Hair Inverness

I’m happy to have helped her to save her business from certain death. Since mentor, she has gone onto even greater things with her salon.


Another typical relaxed mentor session. Andy flew from Glasgow to join me on this session.

You Can Have A Proven Breakthrough & Strategic Salon Mentor On Your Team For As Little As £33 A Day!


Salon Consulting

Neelam came over on the train for one of her MENTOR sessions.



These guys are from London. This was a long day but a strong mentor session.



Salon Marketing Consulting

Jens flew me to Zurich, Switzerland for his mentor sessions.

I Flew Alan To Switzerland To Work on My Business – Here’s Why!

I couldn’t get to England to Alan’s office so I asked Alan if I could fly him to Zürich?

I put him and his partner on to a Swiss Air flight, flew them direct into Zürich, met them both at the Airport and then drove them to a stunning hotel overlooking the Swiss Alps and Lake Zürich.

I want to say now – Of course, it cost me money. The whole 4 days was paid by myself, it cost Alan not a single penny.

I paid for flights, hotel, time and other expenses. Some will say that is crazy but I can tell you it was worth every single penny, here’s why!

It was truly a great Weekend-Business-Breakthrough-Session for me.

I am in multiple businesses, my main business being in the hair and beauty business. Also, we have training academy’s, new hair products we have developed, books I have written and even more.

I was feeling stuck, looking for new direction but more important I needed to fast-track certain areas of my business.

I knew about Alan, had read a lot about him on his websites and had a strong feeling he could help my business grow fast!

At the moment I decided to fly Alan over to Switzerland I was confident to work out some big points for my salon marketing and success 2012.

I did not get disappointed,  Alan was very direct, straight to the point, brutally frank, with huge business experience and important for me, over 20 years of salon experience.

All I needed from the weekend to pay for itself was just one magical moment that would change things for me.

I had many small moments, tips, advice, and directions but two big Aha-effects for sure.

Alan taught me and opened my eyes to how much PERCEPTION changes the game for my business. This is a very big moment for me.

Also not just how to create new marketing campaigns but also why it is so important to take yourself the TIME to work out marketing campaigns on a daily basis.

The weekend cost me what some would call a lot of money. Frankly, I know the return on investment will be huge for me. I have had changes right away that have more than paid for Alan’s advice.

Thank you Alan.

My advice for you is this; If you are stuck, need motivating or really need to know how to get a new business up fast or an older business flying in a new direction fast, you really cannot do any better than meeting Alan for a weekend.

I did think carefully about this investment but next time I would happily pay ten times more.

Thank you for an inspiring get together. I’m confident in 2012 we will stay no.1 in Town and make it even better.”

Jens Engelhard

These guys travelled from central London for their mentor sessions

These guys travelled from central London for their mentor sessions


Your Salon MENTOR Extreme 2017 is Proven to Work and Planned For Your Salon


That is me – Alan – trying to look cool for the picture. I’m in our main writers room where most of the very private mentoring takes place.

That is me – Alan – trying to look cool for the picture. I’m in our main writers room where most of the very private mentoring takes place.

What you have to ask yourself is this.

  • Do you need to fast-track your business?
  • Do you want to avoid or cut out all of the time wasting mistakes?
  • Do you need advice that actually works?
  • So if I give you what you need is it worth investing in my expertise?

You’ll find nothing like me. You’ll work with no one like me. I can confidently say I doubt you’ll get results like you get from me either.

Shall We Get started On Your Salon MENTOR Extreme?

I know you’ll have questions.

Call me: UK 0161 928 8328

Text me: UK (0044) 07793 069 486

Email me:

Your Mentor

Alan & Tamara Forrest Smith

Myself and my wife Tamara after a long mentor session getting drunk on coffee just opposite our HQ

Myself and my wife Tamara after a long mentor session getting drunk on coffee just opposite our HQ

This is custom heading element

This is custom heading element

I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.