Why clients could not stop buying hair retail and services
It was over 20 years ago and a long time before the social media and the Internet when Alan discovered the secrets to really becoming the … Read Full Story
Social Media Marketing: How to Create Buzz for Your Salon Shop During Holiday Season
It’s always a good idea to make some noise, especially during holiday season. But for a busy salon owner, spreading the word and generating excitement for … Read Full Story
Pricing… how much should you charge for a haircut
A letter to a salon owner from the archives of Alan’s original hair salon website while still running his salons.
How much is too much for … Read Full Story
Get off the shop floor Part 2
How are you getting on with the systems you have created from the last article?
Did you book the four-week holiday? Not confident enough yet? … Read Full Story
Get off the shop floor Part 1
You the salon owner wake up in the morning. What should you do today? After all the salon is going great, everything is cool, the staff … Read Full Story
3 Salon Marketing Trends Your Should be Running in Your Salon if You Want More Clients
There is always something new going on to help you market your salon, frankly, it can be hard to keep up sometimes, especially when you have … Read Full Story
Salon Promotion? When was it last time your clients heard from your salon?
This is a quick reminder that sometimes it only takes one small salon promotion a day to take more cash at the end of the … Read Full Story
What can 50 years of industry experience teach you?
Interview with salon experts.
Collectively these experts have over 50 years of salon experience. Today they are sharing their insights of ups and downs of … Read Full Story
How to Build Your Salon from Your iPhone
Can you build your salon using your smartphone?
In this episode of Think Outside Salon Box over 38 minu, es Alan talked about growing salons using … Read Full Story
The day a council officer threatened to fine Alan’s salon
During one of Salon Punk recordings, Alan shared (off records) the story when his salon was almost fined by the council officer, in fact … Read Full Story
Being a salon owner was a shit
I’ll say this once. Don’t be offended it is what it is.
When I was a salon owner sometimes it was shit!
Shit being the … Read Full Story
How Making These Adjustments Can Generate Extra £115,871 Every Year in Your Salon (or Real Cost of Not Marketing)
This is a story of The Real Cost of Not Marketing Your Salon!
We had a call from a salon owner the other day inquiring about … Read Full Story
How to Solve No Shows
No shows and empty hair appointments is not only annoying but it can cost a typical hair beauty salon up to £5,000 over time! That’s … Read Full Story
Am I Dragging My Salon Team by Leading From the front?
Are you dragging your salon team or are you leading your salon? We asked Alan to share his 32-year industry experience of leading salon teams … Read Full Story
If you had £100 to spend on marketing what would you use it on?
“If you had £100 to spend on marketing what would you use it on?”
“Why do you lose longtime clients if you are producing consistently … Read Full Story
Salon Marketing Training Webinar through Salon Extreme 21
When Alan first created Salon Extreme 21, he sat down with salon owners and went through some of the proven salon marketing ideas and … Read Full Story
Small shopfront, big impact: How to show off your brand with a pop-up from trade shows to village fairs
Been there one day and gone the other day salon shopfront can help generate the buzz with customers and draw bigger footfall in your brick and … Read Full Story
Why Being a Good Hairdresser is Not Enough
I thought because I was a great hairdresser that would be enough to create a busy salon. It wasn’t and that created huge problems for … Read Full Story
One Small Town’s Salon Success
Small town hair salon or a city salon franchises, hair salons are at the heart of the communities, or rather communities are often … Read Full Story
If This Chair Could Talk
If this chair could speak…
See that chair? It’s 26-years old.
That chair has seen millions of words written and millions of pounds created.
I’ll tell … Read Full Story
Unusual Reason Why Clients May Not Be Coming Back in Your Salon
I am frustrated…My hair is not terribly cut, but it’s not right either..
When I first discovered the hair salon I had my hair done … Read Full Story
3 Easy Ways Hair Salon Businesses Can Drive Clients With Instagram
Of course, everyone loves selfies, from stylists to clients And with just 150 million users Instagram selfies are here to stay.
After all, who does … Read Full Story
Unique Ideas to Boost Local Salon Footfall
More than ever, clients head online and flick through Facebook and Instagram in search of hair ideas and decent hair stylists. While over 80% of clients … Read Full Story
4 Ways How to Keep the Sales Rolling After the Holiday Fever
Our junior Lily came to visit us in the studio yesterday, she needed to print some of her hairdressing training stuff to study, so I asked … Read Full Story
Brick and Mortar – Future is Bright
Despite all the doom and gloom of e-commerce takeover and the threats to brick and mortar business sales 92.3% of retail sales were made in-stores.
Obviously, … Read Full Story
How to Nail Facebook Live And Become a Salon Celebrity
Want to be a salon celebrity without living your station? (And deepen client loyalty?)
One client told us she had tracked the time spent on Facebook … Read Full Story
Why Mondays are the best for column building and salon promotions
Best time for salon promotion? Mondays for pub owners and salon owners are the same – Quiet for clients, busy for managers.
How’s so?
Pub … Read Full Story
Should You Brand Up Your Salon?
When I was a hairdresser and salon owner I very quickly understood that in a town of 35 salons I would need to stand out.… Read Full Story
