By the time you open this email I will be on a plane at 30,000 feet heading to Aberdeen, Scotland with my little salon punk, Demna and of course my darling wife Tamuna.
I am heading to meet a client and make (hopefully) radical changes in their business over the next few months.
Here’s what is cool – they invited me to join them.
Here is what is even cooler – this is a 20-year old business that has awakened to the reality that now and then you have to step outside your comfort zone and make big changes.
I like that and I will tell you (maybe repeat) why.
The world is very different.
The human condition has changed.
The idea of what is good and bad, quality and acceptable, premium and average has changed.
When I was young you just wouldn’t be seen dead buying used clothes never mind wearing them. Did you know the used clothes marketing is the fastest-growing clothing marketing out there right now?
What does that tell you?
Walk around the northern quarter in Manchester and you will see what I mean.
A rejection of corporatism has taken place. This means a rejection of brands. Brands are seen as control of Generation Z. This generation starts the ball rolling. The older generations simply follow suit.
Even I buy used stuff now on eBay!
Do you think that has affected everything but not your salon?
Now and then you just have to stop everything, think about what you are doing and then make radical change where it’s needed before moving forward.
And that is why I am on a plane as you read this.
Not that long ago a client flew me to Melbourne to work on their business. Another flew me to New Zealand. Another flew me to LA. Then one flew to me from Finland, from San Francisco, from Sydney and from other distant places.
Because experts on what makes people tick are rare. Not only are they rare unless you know what makes people tick it’s hard to run a business.
What makes staff tick?
What makes clients tick?
What makes everything tick?
The world has changed and so has your business as you are probably feeling.
- Here are some of the things you will read in my new book soon and some of the radical ideas I am working on
- Chaos by Nature
- Rebel Talent
- Revolution Occupation
- Liberation For All Workers
- Smashing The Industry Status Quo
- The Freedom Workforce
- Mentor Hierarchy
- Idea Factory
- Ethical Movement
- Happiness Driven Workforce
- Change and Inspire Workplace
- Gig Economy
And More …
Will I be seeing you soon?
Only if you want radical ideas, new thoughts and a business that is tuned into the human condition.
Get me here on…
I can’t wait to hear from you about an exciting project we will be doing together very soon.
The Salon Punk, Alan