salon breakthrough story
I know how it feels to have taxmen and bailiffs knowing at your door so when this client came to me I understood and could … Read Full Story
Missing Salon Clients
My 91% Client Secret
I want to tell you how I discovered how to get back 91% of clients that had gone missing over the … Read Full Story
misinforming salons
MISINFORMED – SALON GURU WAS ERE!!!
One of the biggest threats facing salon owners like yourself is misinformation.
And it’s rampant.
Recently after a working … Read Full Story
What does new national living wage law mean for hairdressing apprentices?
a quick update from Her Majesty’s Government. As you may know from 1ts April 2016 workers over 25 and over are entitled to a new … Read Full Story
Spread the love of hair – 3 Hair Salon Marketing Ideas for Monday Morning
What does Mondays and hair salon marketing ideas have in common?
Salon owners love Mondays, because Mondays are quiet and quiet can be very good … Read Full Story
Pro Hair Live – The Juice
Salon Extreme 21 Went Officially Live – Here’s What Happened at Pro Hair Live Manchester.
We are tired. The days were long but it … Read Full Story
How to run a successful salon advertising for 12 years
See this hair salon advertising in the picture?
I came across to this old salon ad as I was going through some old photographs from … Read Full Story
Why salon industry says thank you
Thank you Alan from the industry
Today I received this email from the CEO of best selling SALONOPINION.com magazine. The praise was for the … Read Full Story
The importance of reviews for local salons
Local salons reviews have been a massive part of the hair salon marketing. In the past, recommendations relied on word of mouth (in fact it … Read Full Story
3 more ways to increase footfall in hair beauty salon
Santa helpers must be giving a long list of toys to Santa to stock up and deliver them down the chimney. If you have a … Read Full Story
How to set New Years salon goals and actually achieve them
Your ultimate beauty salon business goals
Some businesses use sophisticated tools and spreadsheets, I personally tend to sit down with a sheet of paper and … Read Full Story
One in 25 hair salon marketing will do well
…Because only one in 25 hair salons market well
By the time I reach the end of Ashley Road I can easily count at least … Read Full Story
Scary monsters – decorating shop window in style
Is your salon Halloween ready?
I love Halloween, reminds me of the first time I moved to London, it was 2001 October the 6th and … Read Full Story
5 Reasons Your Hair Salon Advertising Will Fail and What You Can Do About It
Most hair salon advertising is destined for failure because expectations are too high, budgets are either non-existent or as low as it can be. Decisions … Read Full Story
7 Ways to get local clients in salon
Even if your salon is sandwiched in between other salons (as often can be the case in today’s competitive market) there are tried and tested … Read Full Story
5 Reasons why regular engagement is vital to increase customer re-bookings
There are many ways how you can engage with your customers, build relations and fill the columns with repeat customers. Here is the ultimate 5 … Read Full Story
The 10 Punky Commandments for Writing Effective Salon Ad Headlines
The little top section of the salon ad called the headline, is one of the most important parts in salon advertising, whether you are … Read Full Story
How to build the ultimate salon marketing calendar in 5 easy steps
Why salon marketing? How would you like a constant stream of new salon customers every day, all day? Even on a Tuesday?
Are you worried … Read Full Story
Your daily salon marketing checklist
How is your salon marketing going this week so far? I know you are busy in salon, to help you inspire and stay on track … Read Full Story
How to reinvent your personal brand in salon industry
Salon Branding, 5 Steps to changing your salon image and creating exciting, profitable new opportunities
As a salon owner, you have worked long and hard, … Read Full Story
Wimbledon time: 5 Ways to turn quiet summer salon days into lucrative
It’s that time of the year – Wimbledon opening week, don’t ask me why, but many of you could probably relate that time of the … Read Full Story
3 Things your competitors are doing to crush your salon
Regardless of the hair salon competition, anybody who has hair in your town needs a haircut, how come your salon is quiet?
Today is Monday… Read Full Story
How to fill salon columns from your salon website
“Thank you for showing me how to market my salon website, now I get bookings even when I sleep”, Grace, a salon owner from Birmingham, … Read Full Story
3 ways indie hairdressers and salons flourish during Valentine’s Day
Thank god for Valentine’s Day 🙂
For the most salon business owners who cater to beautiful women as well as gentlemen’s barbers, getting a jump … Read Full Story
3 ways we failed salon marketing in 2014
Running a salon business, dealing with stylists, smiling at clients and dealing with raps are not always as straightforward as just cutting hair.
If your … Read Full Story
Client Building Operations The Ultimate Guide to Salons
When your salon building operations are set up well, getting new clients should run like a finely tuned machine.
Keeping an eye on business essentials … Read Full Story
Where your clients are coming from it’s not where you think
Trends: In-Shop/Online Mobile Usage
It’s probably fair to say that most people use some form of smartphone and that its no longer a trend, but … Read Full Story
5 New Years Resolutions for salon clients in 2015
It’s that time of year again. Time to reflect, be merry and plan next year’s success.
While its easier to start with good intentions, come … Read Full Story
Is a pop-up salon easy to set up during holidays? 6 tips to boost the sale
Considering opening a pop-up salon in a town centre to boost Christmas sale?
Popping up everywhere, pop-up shops magically appear overnight in the middle of … Read Full Story
Future trends Your salons will be voice searched are you ready?
OK you might be like myself, born in the 20th century and still prefers a paper map to navigate through the city, but you might … Read Full Story