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Alan Forrest Smith's Salon Blueprint - a Years Worth of Clients in 21-Days
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For All Salon Owners & Salon Managers: Salon Management,  Salon Marketing & Salon Breakthrough Training That Actually Works!

We Train Salons Properly. We Fill Salons Fast. We Educate Salons In a Way You’ll Easily Understand! Salon Punk Systems Are Proven To Work.

Send Your Teams To Us and We Promise To Send Them Back Like Hairdressing Rockstars Ready To Pack Out Their Columns and Your Salon Fast… Guaranteed!

Graduates to Seniors – You Focus On Running Your Salon Leave The Specialist Training To Us!
  • Fact: 400 Clients in 21-Days – Fact!
  • Fact: A years worth of Client in 12-Weeks.
  • Fact: New stylists fully booked weeks before they start
  • Fact: Marketing that actually gets your salon packed!
  • Training Rooms For classes In Cheshire
  • Salon Manuals Boxed and Ready To Post!
  • Punk Salons are Packed Salons!

Do You Want To Increase Your Salon Takings & Clients … Faster Than Ever Before (in hours not months). That’s What We do!

Alan Forrest Smith here. Salon Owner and Recognised Expert with 31-years Proven Front-Line Salon and Salon Marketing & Business Experience. 
THAT’S ME AND MY WIFE AND PUNK PARTNER AT THE FRONT AT THE END OF A 8 HOUR TRAINING DAY ON FAST-TRACK SALON COLUMN BUILDING AT OUR CHESHIRE HQ.

Why Listen To Me?

I get it!

First I know your salon frustrates the hell out of you. My own salons almost drive me to insanity for almost 20-years and people (especially hairdressers) never change! So I get it, I understand. What you should know is this; everything and I mean EVERYTHING you read or find on this website has been tested in salons just like yours, proven in salons just like yours and delivered results time and time again – and I mean the kind of results you’d die for. Some results have  been insane over the years.

Salon Results Look Like This

  • 91% of missing salon clients recovered and booked in!
  • Almost 100% booking appointment from direct mailers
  • Salon turn arounds from the brink of extinction
  • Systems put into place that have taken salons from unknown to No.1 choice
  • New clients rates as high as 38% (national average is 2-3%)
  • Color salons as high as 63%
  • And so much more as you can read on this website

And frankly, I have taken established or new salons from struggling to huge turnarounds in weeks. This has all been in the real-world, face-to-face and even in my own salons I faced and loved almost every major salon issue you might be facing.

A True Salon Story

Not that long ago a failing salon owner called me in tears for help. She was facing bankruptcy due to huge debts!  Her salon was an old garage at the side of a house. Her staff had all walked out again. She had no idea on how to market or manage her business and no idea how to run a salon. In her own words it was an absolute total  mess until I arrived.

Here is what Salon Owner Caroline Sanderson from Ego in Inverness had to say after I transformed and saved her salon business.

“Alan has genius ideas that were so inspiring I didn’t take much time to get excited and start putting them into action”

“I can hardly believe the change in not only my business but in ME. Alan’s strategies and advice with guidance and fun along the way took my business to a 116% rise in one year. It would have been more but I had to make HUGE decisions along the way to create the salon of my dreams which meant having the confidence to make changes and get the people out who I knew deep down were not right for me and my business in the long term. I don’t know how long it would have taken me to make these changes without Alan’s support.

With Alan’s support I made the changes and overall growth of 116% in my salon. I have taken what Alan has taught me with my own skills and knowledge and have not only taken my business to near full capacity but he have given me a better understanding of business and I am just about to launch 2-big projects out with the salon. I now have the confidence and knowledge to push my career forward and create the work life I wanted. He has genius ideas that were so inspiring I didn’t take much time to get excited and start putting them into action.

Anyone thinking of working with Alan I would say go for it.

There’s absolutely no question It will change your life like it did mine. Since working with Alan my life and salon have been transformed! Her results speak for themselves …

  • I have 12 weeks Holiday Each Year
  • I work ONE Day a Week On The Salon Floor
  • Bought a new New Car
  • New Client Rate Up To 32%
  • Has: Rebooking from 15% to 180%
  • New Staff Applications Through The Roof
  • From Salon Zero To Number One in my City
  • Marketing Budget Reduced To Almost Zero
  • Ability To Fill Her Salon in Less Than An Hour
  • Number one Facebook Salon in her city
  • Mastered Facebook for Client Management
  • New Website On Page One of Google • Existing Stylists All Packed Out Everyday
  • Salon Services UP 105%
  • Salon Retail Sales UP 72%
  • Salon Expansion Despite High-Street Closures – Despite Client Rates Falling

Thank you Alan Caroline Sanderson, Ego Hair Inverness

Caroline was so impressed she even set up her own company to spread the word about everything I had done for her! Why? Because what I can do for any salon works! The good news for you is you won’t have to pay me my usual £15,000 fee Caroline paid for my help and advice, I will show you how as you read through my website.

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LIVE TRAINING AT SALON PUNK HQ IN CHESHIRE

So Here’s 21 Reasons Why You Should Listen To Me & My Happy Bunch of Salon Punks Over Here At SP HQ?

  1. We have training rooms that you can visit and get real salon owners training
  2. We support all punk salons AFTER they visit us
  3. Contacting us is easy!
  4. I personally built and owned 3 hugely successful hair and beauty salons over 20 years.
  5. All went from zero to No.1 Salons
  6. All had long clients waiting lists
  7. All were packed everyday of the week
  8. All my salons had struggles that I solved after spending a fortune loving them
  9. They built me a huge 5-bedroomed ditched house
  10. They gave me 3-months holidays annually abroad
  11. They allowed me to work one day a week on the salon floor
  12. All my had mastered the fine art of powerful hairdressing salon marketing
  13. I have been involved with the hair and beauty business since 1982 – I am officially a dinosaur!
  14. I took all of my salons from no-investment start-ups to hugely profitable business all at No.1 positions
  15. I have created powerful, easy-to-do marketing for my salons, the biggest salon in London and the biggest Salon In Scotland
  16. I have also saved more than one salon from closure and created really cool salon success for those owners
  17. I have taught salon marketing and marketing as an expert in Russia, Australia, UK and many other countries throughout the globe
  18. I have survived and solved virtually everything thrown at me as a hair salon owner
  19. I am probably the most ripped-off salon expert in the world today with dozens of people copying and pasting my detailed informations!
  20. And today I am a highly-respected marketing consultant, expert speaker and advisor to experts in many industries in many place globally.
  21. We are good at what we do – very good!

So I get it, I’ve been there and I understand. And here’s the thing – If you want results it is always better to go to the source than those that have tried to copy me. They don’t have my mind, my experiences and my acclaim over 31-years! Let’s face it everyone wants the real thing!

TEACHING COLUMN BUILDING AT OUR HALE, CHESHIRE HQ
TEACHING COLUMN BUILDING AT OUR HALE, CHESHIRE HQ

And here’s a few more numbers I will throw at you just to make you feel even better about dealing with me. I started helping salons when I was still a salon owner. I did business presentations at the time for Lamar, Lanza, Nucleic A, Sebastian, Alan Howard, Wella and many other well know people in the industry. I even wrote in Salon business magazine for almost 3-years.  I even got flown to Russia to speak to over 1000 salon owners, flew to Australia to speak with over 500 salon owners and a list so long I could sit and write here forever.

But lets not forget this website is for you the salon owner not me. And you as a salon owner want things easy, you want things fast, you need staff and client solutions and you want to know this stuff does and will work for you. Like I already said EVERYTHING on my site is tested in real salons and if done they work. Look at this lot. They are real numbers from real salons like yours

More Real Salon Numbers …

  • OFF-THE-FLOOR Dozens of salon owners able to get off the shop floor and build a real business
  • MORE CLIENTS: 400 plus new clients from a single salon marketing campaign
  • MASSIVE LEAPS: 53.4% increase in salon business in one month
  • HUGE INCREASES: 116% increase in salon business
  • MORE MONEY: £74,000 plus from one salon punk advert example
  • MISSING CLIENTS FOUND: 93% missing clients returned to a salon after being missing for more than a year
  • NEW CLIENTS RATES UP: New client rate as high as 75% Ability to increase your salon prices twice a year
  • PROVEN SALON MARKETING: Salon management and Salon marketing systems in place
  • SALON EXTREME 21: Control your salon the salon extreme 21-way
  • PACKED IN 60 MINUTES: Take your salon from empty to packed in 60 minutes
  • FREE FREE FREE: FREE training, webinars and live Q&A And so much more
  • SALON BUSINESS UP: One salon owner (Rebecca from Bahrain) literally doubled her takings from £4,000 to just over £8,000 in less than 10 weeks.
  • 410 CLIENTS:  A salon owner called me and excitedly reported that he had taken his weekly clients from 230 to 410 per week in just 6 weeks of using Salon Column Builder. They simply applied the tips for measuring, tracking and marketing their salon.
  • 31% COLOR: More Sales. Another salon owner struggling with sales of color emailed me from New York and thank me for helping her to increase salon color sales from 7% to 31% of clients having a color using the consultation tips.
  • QUADRUPLED PROFITS:  A salon owner based in the UK (Jeanette in Liverpool) has been forced into buying the empty shop next door so she can accommodate the new business from Salon Column Builder marketing ideas and street flyers. Doubled her premises. Quadrupled her salon profits!
  • MONEY: More Cash In The Bank. I can tell you this from my private correspondence with salon column builder users. Using my program has literally given hundreds of salon owners cash in the bank of thousands upon thousands of extra profits. It’s easy. It works. If it doesn’t for you … ask for your money back.
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MEET CARRIE SALON OWNER FROM CACHA-CA SALON SCOTLAND. Recently Carrie got up at 3:30am. flew toEngland, jumped in a cab to Hale in Cheshire. Worked with myself for a full day on her salon and salon breakthrough only to leave and get back home at midnight. Carrie said… “I just wanted to say a massive thank you for today, my mind is buzzing and I can’t wait to take it back to the salon, I know the girls will love it and get on bored as soon as they know they can get what they want too 🙂 it’s a win win! You were both great and really helped me figure out what I needed to do to get to where I want, thank you very much again and I look forward to May 2017! “

Now of course I won’t pretend marketing and getting your salon busy is easy  because life is rarely that simple.

Yet it can be done if you simply follow some simple systems that have already been tested and used in hairdressing salon. This way you know they are working and have a good chance of working in your salon also. And of course I do get it I really do get it. Recently I was at ProHairLive in Manchester doing helping salons owners and offerings a ton of advice from our stand.

Time and time again salons owners like yourself (and myself) are sick to death of paying for advice that never works and will never work in a million years. It’s either advice from a wanna-be expert that has failed them. That is because that kind of advice doesn’t really understand the process of the clint and your salon. And then there is the advice from the industry itself.

This advice usually has it’s main focus on selling you stock for your salon that they promise will fly off the shelves yet you end up with a huge invoice that you then struggle to pay! Ironic! So  like I said I understand because I have fallen for everything over the years only to bitterly regret allowing myself to be talked into things from amateurs or salon reps that really have no idea about running a salon business.

If the advice you’re getting right now is making NO difference why are you still listening?

So SALON PUNK is for you, the Salon Owner or the Salon Manager. and of course this stuff works in men’s shops, barbers, beauty salons and most related industries.

So like I said I have been in the industry since I was 15-years old. I also had – very successful hairdressing salons I built from scratch. I created a salon marketing program so strong that I was able to  charge over 3x what any other salon for miles was charging. It kept us packed to the hilt from morning until night everyday of the week! I was also one of the first salons in the UK to use a computer for marketing in 1991.

I created direct mail letters, newspaper adverts, flyers and all kinds of salon marketing tricks to pack out my 16 staff from morning until night 6 days a week and it worked. I sold my salons in 2003 and since then have traveled the globe helping businesses and salon owners like you. I think that makes me an expert. Plus since 2003 up until today I have worked with well over 400 different industries helping to create business breakthroughs, new sales, more clients and so much more.

ONE OF OUR SALON TRAINING ROOMS IN CHESHIRE
ONE OF OUR SALON TRAINING ROOMS IN CHESHIRE. We can seat 12 in this room and 24 in our large room. 37 visited our rooms in may 2016.

Myself and My Salon Punk Team Have Over 50 Years Of Marketing Experiences To Share With You!

Once again everything on Salon Punk Salon Marketing Website Is Salon Tested – Proven – Used In Salons – Used In Businesses and Designed to Support and give Back To Salon Owners Like Yourself!

  • Like when Grace used a single idea from Salon Punk and it gave her 404 new clients from a single campaign. Mental!
  • Or Steve that copied one advert from Salon Punk and took around £74,000 from that advert – that’s insane!
  • Or Steve (a different Steve) in Australia that took just over $7,300 from a single letter campaign to his database in a single week.

Finally, one thing you might be wondering since I have been doing this so long.

How Up-To-Date is Everything You Read On Salon Punk?

Any new marketing tool that comes out I can assure you I test it thoroughly in a real salon. I measure and track all of the results. If it doesn’t work I simply won’t advise you to use it. If it does work it’ll be on this website somewhere or built into my iconic SX21 Salon Marketing Manual (that has updates for life.)

  • Periscope we have tested and added
  • Skype consulting we have tested and added
  • FaceBook video live we have tested and added
  • Blab we are testing right now
  • SMS we have tested and added
  • And many more

So all you need to know is everything here works and will work in your salon. We don’t take risks with our advice or your salon.

What Can You Get Here For Free?

I’ll be honest I am not a fan of free anything. I never believe you get the best of anything for free, do you? If I had a choice of heart surgeons there is no way I would choose the free one over the one that charged £10,000 just to save money. Yet incredibly salon owners pay with the life of their business by searching for cheap and free. Believe me it isn’t worth it! Yes there are literally hundreds of FREE articles on salon punk blog yet to get more depth you have to invest.

Now bear in mind on my own businesses over the years I have invested literally hundreds upon thousands in learning and growing my businesses. I think what you find here is reply reasonable in comparison. Of course you can pay me to come to your salon like Caroline Sanderson did.  Spent between £15-20,000 for my help and turnaround advice that of course saved her business.

You can pay me £15-£25,000 to do that or you can take a smaller option and simply order one of my breakthrough manuals. And if you’d like a chat – hit is up from the contact page. Speak to myself or my darling wife Tamara and we will help you where we can.

  • SALON MARKETING SCHOOL is our best selling digital manual. Packed from top-to-bottom with tons of ideas, tips, stories, strategies, tactics and more!
  • SALON EXTREME 21 is our newest, maddest and most loaded manual ever! Over 400 pages designed to sit on your desk, be used every single day and give you incredible results. It’s all as easy as 1,2,3 and can be copied and pasted into your business right now. In one test over 400 new clients came to one salon! In another test one salon  increased their clients by 93% How can any salon afford to be without this manual.
  • FREE TIPS: If you want the best FREE stuff you need to sign up for the SALON PUNK NEWS but if you are happy to browse around help yourself.

Punk Salons Really Are Packed Salons!

Just know I am here for you guys. I understand the salon business and I understand what you might be facing right now. If it is your lazy staff booking in false appointments so they can arrive late or leave early or simply sit around on their backside – I get it and can solve it. If it is a lack of client flow that needs to be solved – I have and can solve that for you.

I know the business, I know your salon business and will do my very best to help you.

So if you want to grab one of my manuals feel free to do that or wait for the next time I am speaking around the country at major salon event. I am of course available for hire to lecture, speak or motivate your team, just ask.

Finally, remember this is a wonderful industry full of mad, eccentric creative people. It is also an industry that lacks the real insider depth on how to marketing, run and business a salon business and if you can not or fail to market your salon the body of your salon runs of out blood (clients) and it will die. I’m ready to help you.

Here’s to your salon success.

Alan & Tamara Forrest Smith

MYSELF AND MY FELLOW PUNK AND DARLING WIFE TAMARA
MYSELF AND MY FELLOW PUNK AND DARLING WIFE TAMARA

 

Proven & Tested Salon Marketing and Management Guides For More Clients Fast!

Proven & Tested Salon Marketing and Management Guides For More Clients Fast!
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